Efficiency. Safety. Performance.
We help brands maximize value in media by balancing contextual relevancy, brand safety, and business goals.
Beyond Contextual
Proprietary tech and expertise helping brands to improve results.
Brands must consider many quality factors when optimizing campaigns, such as protecting ads through safe environments, driving relevancy through contextual segmentation, while delivering on brand and business objectives. Our integrated methodology helps advertisers to balance and optimize these factors towards improved performance: We call it SafeMedia.
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Higher Engagment & Relevant Content
Complete control over the contextual strategy, aligned to your campaign goals and brand objectives.
Protection Against
Harmful Exposure
Bot-Blocking and Anti-Fraud resources to keep your brand safe across any environment.
Optimize Attention towards better brand outcomes
Leveraging attention full stack to plan, measure and optimize your media strategy.
A.I. Creative Development,
Personalizaton at scale
Utilize proprietary contextual signals to drive ad creative development through GenAI.
Reduce CO2 impact while driving business results
Integrated solution to help reduce carbon emissions by measuring and reporting CO2 impact.
Integrated methodology aligned to brand equity goals
Navigate the complexity of brand positioning through unified strategy
and campaign execution.
Contextual Performance & Creative Optimization
Activate custom contextual segments combined through creative optimization in real-time.
Optimize results leveraging A.I. based methodology.
Balance and optimize campaign KPIs based on contextual relevancy, brand-safety, and business results.
Result-based inventory qualification, at scale
Simplify the programmatic inventory chain
through supply-side optimization solution, aligned to your campaign performance objectives.
Unique solution leveraging telco-level targeting and measurement
Improve audience response through mobile-specific targeting, leveraging the scale and granularity of the largest telcos in the region.
Maximize campaign reach
with direct user impact
Maximize incremental reach through fast,
nation-wide, audience coverage through
direct mobile engagement.
Brands optimize campaign impact and results by maximizing attentive reach.
Viewability alone doesn't reflect quality
ad exposure. Attention metrics better connect with business outcomes.
Brands incorporating a environment-responsible approach to media buying.
Smart brands are cutting CO2 without sacrificing results. Digital media can harm the planet—but with the right adtech, you can drive performance and reduce your carbon footprint. We help you do both.
Brands focus on brand
and business results, while respecting user privacy.
Reducing risks to brand equity has become critical for global advertisers, especially concerning user data privacy.
Customized & Flexible Model for Brands.
Agnostic approach to ad measurement and verification, directly aligned to brands’ quality and safety standards.
Adaptable service models to best fit your strategy.
Partnering with agencies and brands, leveraging technology, performance expertise, and complete operational support.
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Managed Services:
Unified solution aligned with your strategy and brand outcomes.
Our team will manage the different steps of campaign implementation, based on your needs. From contextual planning to media optimization, always aligned with your KPIs and goals.
Self-Operated Services:
Integrated approach in close collaboration with your team.
Our team will partner with your Media and Activation teams to establish a curated inventory offering based on your campaign objectives, helping to optimize and report in alignment with KPIs and goals.
Beyond Tech: Strategic Programs
Tailored co-developed initiatives based on your strategy.
Custom planning and activation programs based on the strategic objectives. Continued routines of reporting and consulting are designed specifically to address your brand and business objectives,