Data MANAGEMENT 
Data Management Platform
Our Data Management Platform enables you to:
- Build cookieless segment of audience with consented 1st party data
- Optimize your segment of audience in real time
- Measure cross-screen effectiveness of your segment of audience
A vault for your data management
Cookieless
Targeting
Real-Time
Audience Optimizer
No data
sold
Cookieless
Targeting
Build cookieless segment of audience
with consented 1st party data
- Integrity of all data is checked leveraging our DSI™.
- Performance enhanced segment of audience.
- Enrich your 1st party data with contextual and semantic logic.
Optimize your segment of audience in real-time
- Refine instantly your audience strategy.
- Automated modeling to enhance targeting at scale.
- Create a complete view of your customer by combining various sources of data.
Balance consumers trust, regulatory frameworks,and data sufficiency
- Quantify impact across online and offline channels.
- Assess cross-screen effectiveness integrating new channels like connected TV.
- Create holistic ROI views for an individual, household or account.
What are the benefits of our DMP?
Marketing
Target at scale specific
segment of audiences.
Agencies
Target at scale specific
segment of audiences.
Procurement
Decrease marketing
technology (martech) fees.
